Dave Thompson and Matt Kelly have been good mates, for years. They are constantly talking about exciting new ideas.

Living outrageously is an opportunity for them both to experiment with new ideas, feed their passion for broadcasting messages, and share their crazyness with the world.

Dave Thompson

For Dave, Living Outrageously is just a way of life.  School Captain in high school, Dave was pushed down the traditional deferred life plan of being a lawyer – you are smart, you can talk, you would be a good barrister.  Five minutes into law school, Dave knew this was not for him.  Yet he ploughed through, unhappy though determined to finish, because he does not like to quit.  He even become fully qualified as a Solicitor of the Supreme Court of Queensland.  Yet he knew in his heart this was not the right thing to do.

But LIVING OUTRAGEOUSLY was the choice!! Dave now choose to live his passions everyday, preferring not to defer his life til he is 65 and old and fat.  Some of his outrageous achievements include:

• Making the Western Australian Rep Team for Beach Handball after playing the sport for only 5 weeks
• Summitting Mt Kilimanjaro despite suffering from pulmonary oedema
• Winning the Wotflight Race Around Oz Competition by flying around Australia to 10 cities in under 58hrs
• Holding the World Record for the Fastest Time to Eat 3 Tim Tams While CrowdSurfing!

He is also the Founder of Beach Handball Australia, an organisation bringing insane levels of excitement to Sunday afternoons at beaches around the country.  He is also a Personal Development Coach who helps people avoid the situation he found himself in, and helps people to find their passions.

Matt Kelly

When Matt graduated high school and moved into university, the online social movement became evident. Myspace was soaring and there was an abundance of new and innovative platforms to communicate with.

Matt’s interest in social media and digital marketing was born.

Tracking companies promotional activities online and brainstorming innovative marketing strategies with friends using new media became a hobby.

While digital marketing became Matt’s passion he decided to stick it out and finish his Bachelor of Business at Griffith University. His studies focused on Management and Marketing, however he always found his assignments sneak in a digital approach here or there.

One day in the final semester of his studies, after talking to a friend at university about the difficulty in customising corporate Facebook pages, Matt went to work. 3 days later, he had functioning code that could be implemented on any corporate Facebook page which facilitated custom landing pages, contact forms and could drive various other promotional activities. Matt’s code features today on a number of corporate pages to encourage users to support the business, ‘like’ the page, and interact with the brand. It was at this point that Matt realised he had to build out the aspects of his service offering that makes his approach truly unique.

After reading Tim Ferriss’s book, the 4 Hour Work Week, Matt began to test the opportunities available through outsourcing. Not necessarily for getting work done at little expense, but rather to find the best, most qualified, most reasonable partners to work with him on a range of projects. After coordinating a number of jobs, Matt realised that the key in managing international commerce is being able to identify and articulate exactly what you’re looking for. Developing this skill has enabled him to manage a wide range of web and app development projects with people from all over the globe.

Throughout 2010 Matt began to experiment with a number of social ideas in order to first hand experience the viral nature of social networks and their communication flow. The first experiment took place on April 28th 2010. Matt and a couple of friends created a Facebook group titled ‘If 1000 people join this group, Matt Kelly will eat…’ and in the description of the event, it read ‘4 medium cheeseburger meals, 4 large Coca Colas, 2 large chocolate sundaes’. Needless to say, at this point in time, he did not have more than 290 friends on Facebook, consisting of 30% friends from work, 40% high school friends, 30% university/friends from other places. Regardless of Matt’s personal networks, interest in the group spread like wild-fire. Within just a few days the group had over 1200 fans, hundreds of whom Matt had never met or even heard of, in fact after 3 days, Matt was unable to even track back through mutual friendships where many of these people had come from. This truly illustrated the power of viral networks and the ‘Rule of 3’, a rule Matt developed which demonstrates that the average Facebook user has 130 friends, if 3 of those 130 pick up and share a compelling message, the communication chain continues and develops rapidly, in fact based on those metrics, Matt identified that after 5 levels of communication a message will have had over 15,000 impressions.